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Kisqali : Social Media Monitoring Report, Social Media Listening Report

Kisqali : Social Media Monitoring Report, Social Media Listening Report
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This is a social media monitoring report on US FDA approval of Kisqali (ribociclib) a drug of Novartis for the treatment of Advanced Breast Cancer. Kisqali social media listening report intended to cover following points:

  • Quantitative Analysis
    • Quantitative analysis done to map share of online conversation about the approval news on various social media channels.
    • Dominant media type for Kisqali approval new.
    • Topic trend or buzz trend during the monitoring period
    • Top keywords discussed in association with Kisqali through conversation cloud analysis
    • Top hostages and mentions
  • Qualitative analysis
    • A high level sentiment analysis to understand people perception and sentiment about the drug’s approval.
    • Top KOLs and interesting verbatim are covered
  • Scope to improve on the study
    • A detailed qualitative analysis can be done to understand people perception and sentiment about any specific topics or attributes such. Here is what can be covered in the detailed analysis:
      • Participant’s profiling
      • Perceptions and sentiment by participant type
      • Perceptions and sentiment by attributes such as clinical trial result, efficacy or safety profile, Insurance coverage, etc.
      • Any specific challenges patients are facing
      • Reasons, patient might consider Kisqali for their treatment
      • Barriers and drivers
      • What good looks like and what bad looks like
      • Any campaign/initiative by manufacturer or counter initiatives by competitors and its effectiveness

Any other relevant topic which might come across during the research

Study Background:

  • Monitoring period: 1st March till 15th June 17
  • Number of Post Analyzed (N): 1233
  • Geography covered : USA Only
  • Content Analyzed: English

See our recent Social Media Monitoring reports on Kisqali. 

Contact us for qualitative Social Media Listening reports and Pharma Social Media Monitoring Reports.

Monitoring Period 1st March till 13th June 17
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